Accessible beauty
Celebrate love for beauty and self-expression with Trust Your Gut. This innovative formulation shares the joy of applying makeup with ease and confidence. A cooling sensation on every application guides you to prevent smearing of black pigment and get gorgeous volume in a few light strokes.
Components |
Supplier |
INCI name |
Wt.% |
Water |
|
|
86.35 |
DOW |
Disodium EDTA |
0.10 |
|
DOW |
Hydrolyzed Corn Starch |
5.00 |
|
DOW |
HydoxyethylCellulose |
1.20 |
|
Sodium Hydroxide |
|
Sodium Hydroxide |
q.s. |
DOW |
Acrylates Copolymer |
3.50 |
|
Citric Acid |
|
Citric Acid |
q.s. |
Glycerin |
|
Glycerin |
3.00 |
Neolone PH 100 |
LANXESS |
2-Phenoxyethanol |
0.80 |
Maxxi Boropearl Shimmer Nova Silver |
Maxxi Quimica |
Calcium Titanium Borosilicate (and) Tin Oxide (and) Silver |
0.05 |
Add VERSENE™ and MaizeCare™ Clarity to water and mix until completely solubilized.
Add CELLOSIZE™ slowly and then sodium hydroxide to accelerate solubilization.
Add ACULYN™ Excel.
Adjust pH up to 10 with NaOH and down to 7 with citric acid (back acid).
Add glycerin, preservative and glitter in this order while mixing.